ReThinking Trade Show Giveaways: Stop Simply Giving Stuff Away

In ReThinking Trade Show Giveaways, Michael Crooks blows away conventional trade show giveaway thinking and replaces it with blinding flashes of fresh perspective. Why settle for simply "getting your name out there?" It costs no more to get your name out there AND achieve measurable results. Why? Because "getting your name out there" is a naturally occurring by-product of focusing on what you REALLY want to accomplish. We show you how to figure out what that is. In ReThinking Trade Show Giveaways, you'll learn 3 reasons why Top 10 lists, despite their popularity, aren't worth the paper they're written on. You'll learn why this question, "How do I effectively use this promotional product to positively affect my prospecting R.O.I. without simply giving it away?" may strike fear in the hearts of distributors and your marketing team. ReThinking Trade Show Giveaways delivers powerful insights that will change the way you approach your next trade show. When you stop simply giving stuff away, it begs the question, "What DO I do instead?" And that's the very question that is answered when you begin ReThinking Trade Show Giveaways.
ReThinking Trade Show Giveaways: Stop Simply Giving Stuff Away
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